Seasonal Insights

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Seasonal Insights

Seasonal InsightsSeasonal InsightsSeasonal Insights
  • Home
  • Vendor Services
  • Retailer Services
  • About Seasonal Insights

VENDOR SERVICES

Complex environments require strategic planning and flawless execution.

our promise is TO KNOW YOUR COMPANY, INSIDE And out

KNOW YOUR BUSINESS

KNOW YOUR BUSINESS

KNOW YOUR BUSINESS

It all starts with your vision.  This vision is the key to reaching your goals.  At Seasonal Insights, we can help your company refine this vision to create a roadmap for success.  This roadmap starts with goals, then proceeds to defining your strengths, weaknesses, opportunities and threats (SWOT).  This assessment helps us provide solutions to maximize advantages and minimize risks.  Clear and open discussion about how your company is perceived by employees and customers helps us create a path to success. 

KNOW YOUR MARKETS

KNOW YOUR BUSINESS

KNOW YOUR BUSINESS

We can provide comprehensive assessments of the market including competitive analysis, comp shops, gap analysis, identification of category IP holders, product feature requirements and more.  This specialized market intelligence helps you make strategic decisions that keep everyone on board and moving in the right direction, while taking this off your team's plate and saving you time and money.

KNOW YOUR CUSTOMER

KNOW YOUR BUSINESS

KNOW YOUR COMPETITION

The team at Seasonal Insights is dedicated to helping brands and manufacturers build and maintain successful relationships with large retailers. Additionally, we prioritize the voice of the consumer in our go-to-market approach. Our teams are experts in sales, business intelligence, consumer insights, category management and creative services, including product development and design and IP creation.  We can help you know customer expectations for everything from margin requirements to promotional cadence to product specifications.   All of this can save you time and money.

KNOW YOUR COMPETITION

... AND PLAN FOR CONTINUED SUCCESS

KNOW YOUR COMPETITION

The approach to category and market dominance takes a variety of paths.  We know that specialized manufacturers have different ways to compete than suppliers with a variety of product offerings.  Each type of vendor needs a clear and customized approach to defending and growing market share.  We provide help determining this approach.

GROW YOUR BUSINESS

... AND PLAN FOR CONTINUED SUCCESS

... AND PLAN FOR CONTINUED SUCCESS

Through a combination of data analysis, experience, product design, category management, relationship development, and determination, we can help you drive intelligent growth for years.


... AND PLAN FOR CONTINUED SUCCESS

... AND PLAN FOR CONTINUED SUCCESS

... AND PLAN FOR CONTINUED SUCCESS

Creating roadmaps for products, categories and even acquisitions helps promote ongoing growth. Our team are experts at developing new opportunities and we look forward to helping you unlock the potential for continued success.


"Nothing is impossible to a willing mind."

KEY services

Product & Category Development

Our teams create winning products every day.  Let us help you bring innovation, style, and marketability to your product or brand portfolio. Our process helps drive growth through new product and business development.  In simple terms, we work with you to:

  • Understand the voice of the consumer
  • Utilize your factory's strongest capabilities
  • Source ideal factories if needed
  • Map out the problem, solution and business opportunity
  • Create a unique go-to-market strategy and execute accordingly
  • Deliver results in a timely and cost-effective manner

Market Intelligence

Our teams are skilled in creating effective, efficient, and actionable business intelligence.  Our expertise covers many aspects of this:

  • Consumer Insights (surveys, focus groups, etc.)
  • Comp shops
  • Gap analysis
  • Assortment analysis
  • Product assessments
  • Point of Sale (POS) reporting and analysis
  • PowerBI dashboards

Strategic Sales Representation

Our group carefully considers certain sales representation opportunities. Our focus is on Lowe's, but we have established networks to support Home Depot, Target, Walmart, and others. Our ideal partners are manufacturers committed to:

  • Exceeding the expectations of our retail customers
  • Intelligently investing in business growth, including standing up competitive and strong teams that are positioned to win
  • Understanding and servicing the end consumers' needs
  • Operating with a "retail is a race" mentality
  • Developing and growing business for the long term

Supplier On-boarding

Navigating through MSBA agreements, item set-up, audits, EDI, and other requirements of doing business with major retailers can be daunting.  Our capabilities make this a smooth experience and mitigate risk.

Supply Chain Management

We understand what is involved in shipping merchandise around the world.  We can help with managing production windows based on retailer commitments and POs, transit times, containerization and optimization, and more.  Additionally, our compliance expertise can help reduce chargebacks and improve profits.

PLR Support

After all the hard work that goes into understanding the market, customer and consumers, the Product Line Review process can be one of the most demanding and exciting parts of getting products to market.  Great samples and competitive pricing are combined with our next-level planogram and packaging design, market assessments and assortment planning to create a successful outcome. Our abundant planogramming space allows us to create a great environment to showcase your products.

Warehousing and Drop Shipping

Access to a combination of our own warehouses and our 3PL network can help effectively store product line review goods and also drop-ship inventory as needed.

Our Experience...

Our team has decades of experience with importing from Germany, China, Taiwan, Vietnam, and Thailand as well as domestic wholesale businesses in these categories:

  • Holiday/Trim-A-Tree (Lighting, Ornaments, Tree Skirts & Stockings, Yard Decor, Tabletop Decor, Artificial Trees/Wreaths/Garlands, Picks/Silks, Animation, etc.)
  • Lawn & Garden (Pottery and Decor)
  • Toys 
  • Housewares (Porcelain/Stoneware, Decor, Accessories)
  • Indoor Furniture (Home organization, electric fireplaces, upholstered furniture, wood furniture, and more)
  • Kitchen cabinets and vanities
  • Apparel
  • Soft Goods (Bags & Packs)
  • Seasonal Living (Patio Furniture, Umbrellas, Outdoor Heat, Shade Structures, Folding Furniture, Replacement Cushions and Pillows, Grills, Outdoor Kitchens and more)
  • Small Appliances
  • Sporting Goods (Camp Furniture, Beach Furniture, Water Toys, Fishing Gear, and more)
  • Consumer Electronics (Powerstations and battery back-ups)
  • and much, much more.

Contact Us

Calls, video, or in-person!

We love our customers and enjoy every opportunity to meet face to face. Our office is open by appointment only, so just let us know when you'd like to meet!  Of course, we're available anytime via phone, WeChat, Zoom, Teams, or What's App!

Seasonal Insights Offices:

500 South Main Street, Mooresville, North Carolina 28115, United States

info@seasonalinsights.com

Drop us a line!

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ADDITIONAL SERVICES

Strategic Business Planning

We can help you identify and develop short, mid, and long-term strategies to maximize revenues, profits, and return on investments.

Business Development & Category Expansion

Grow or die is the old mantra.  We can help identify and develop new products and categories that effectively grow your top and bottom lines.

Product, Brand, Packaging Development

Our teams create winning products every day.  Let us help you bring innovation, style, and marketability to your product or brand portfolio.

E-commerce

From developing Shopify or DTC sites to listing your products on Amazon, Wayfair, from creating effective social media campaigns to creating cost-effective, quality content, we've got you covered.  3PL services are available as well.

Strategic Sourcing, Near-Shoring, and COO Diversification

Our decades of travel to Europe and Asia for sourcing, development, and buying trips have allowed us to create a vast network of suppliers and knowledge of global and local buisness customs and requirements.

Intellectual Property (IP)

Innovation and patent development is one of our core strengths.  We know how to create new innovations that can be protected and can help drive long-term success.

Licensing

With decades of experience in aligning great factories and companies with the strongest brands, we can help find, negotiate, and secure the best licenses for our partners.

Mergers & Acquisitions

Our network of business brokers, investors, accounting firms and attorneys can help you find and buy small to medium-sized businesses that make your company stronger.

Regulatory Requirements

From law labels to creating companies in the US; from product safety testing and certification; from CPSC/recall management to business and product liability insurance, we can help you through all of it.

Operations Improvements

Corporate HR structure assessments, HR benefits analysis, software systems review and implementation, employee training and education, best-practices implementation, corporate communications improvements, and more...

After-Sale Customer Service (ASCS)

We can provide customer service call centers and parts warehousing and fulfillment.

Which companies can benefit from working with us?

Overseas Manufacturers

Overseas Manufacturers

Overseas Manufacturers

Our Business Strategy Consulting and Sales Representation services help businesses develop a roadmap for growth. We work with you to identify strengths, weaknesses, opportunities, and threats, and create a tailored plan to achieve your business goals.

Growth-minded Vendors

Overseas Manufacturers

Overseas Manufacturers

Our Business Expansion Consulting services help businesses with budgeting, forecasting, and financial planning. We work with you to create a financial strategy that fits your business needs and helps you achieve your financial goals.

Start-Ups

Overseas Manufacturers

Operations Improvements

Our Marketing Consulting services help up-and-coming businesses develop a marketing plan that drives growth and increases revenue. We work with you to identify your target audience, create effective marketing strategies, and measure your success.

Operations Improvements

Human Resources Improvements

Operations Improvements

Our Operations Consulting services help businesses optimize their operations and increase efficiency. We work with you to identify areas of improvement, streamline processes, and help you run your business more effectively.

Human Resources Improvements

Human Resources Improvements

Human Resources Improvements

Our Human Resources Consulting services help companies create efficient and successful corporate structures. We work with you to develop HR policies and procedures that align with your business goals and help you build a strong and productive workforce.

Contact Us

Calls, video, or in-person!

We love our customers and enjoy every opportunity to meet face to face. Our office is open by appointment only, so just let us know when you'd like to meet!  Of course, we're available anytime via phone, WeChat, Zoom, Teams, or What's App!

Seasonal Insights Offices:

500 South Main Street, Mooresville, North Carolina 28115, United States

Drop us a line!

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

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